7 April, 2005

Not as charismatic as that

Having thrown away its pride, Sony has openly announced a new network walkman, NW-HD5. It is equipped with a 20GB hard-disk which can store up to 13,000 songs and a long-lasting battery that can last for up to 40 hours.

And what I want you to look at is this long-lasting battery, which is one of Sony's strengths. Although Apple's iPod has become popular, there have been some claims against iPod's unreplacable battery. Don't know whether Sony knows this secret, but Sony exaggerates the long-lasting battery as one of the selling points of this NW-HD5.

Finally Sony has started to move forward for regaining a position in the portable audio market that Apple snatched with iPod. But the memorable kick-off product is far from surprising and is not nearly as charismatic as iPod. I love Sony, but I have to say this is an authentic MOCK iPod.